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FYFB NEWS

February 7 2007


FYFB Encourages Toronto to Show Some Heart

Go online to send your love a Valentine's Day e-card that supports FYFB's work

Toronto, ON (February 8, 2007) The Fort York Food Bank (FYFB), an independent agency of Daily Bread Food Bank, is proud to announce its first-ever Valentine's Day campaign. Torontonians can go online to FYFB.com and make a donation to show a loved one just how much they care.

"Chocloates and flowers have their place, but lots of people in Toronto have a remarkable social conscience," said Ravi Sreedharan, FYFB's board chair. "We feel that giving the gift of hope to our clients shows love like no other."

By following the links from FYFB.com, donors will be directed to CanadaHelps.com to send an e-card to a loved one to tell them of their caring donation.

About the Fort York Food Bank

FYFB is a multi-service agency focused on reconnecting people with our community. We do this by working with partners who share our vision to: feed the hungry by providing the basic nutritional requirements to individuals and families in need; and, help people get on track by providing counselling, training and advocacy to help people find jobs, safe housing and appropriate social/community programs.

FYFB was founded in February 1998 as an independent agency of the Daily Bread Food Bank Foundation of Toronto. FYFB is a registered charitable organization -- number 867147464 RR0001. FYFB is governed and managed by a voluntary Board of Directors who are elected by our membership at our AGM.

FYFB originally focused on providing emergency food supplies, but to meet the economic and social needs of the most vulnerable people within our community and resolve our clients' underlying issues, FYFB's programming has grown to an integrated set of services to prevent homelessness, eliminate hunger and provide a safe environment for connecting with our community. Please visit www.fyfb.com for more information.

Media Inquiries:

Jennifer Wasley

416 422 7189 or 416 804 3014 (mobile)

email jennifer.wasley@porternovelli.com

photography courtesy of Claire Del Net www.clairedelnet.com.


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